Want to hear more? Check us out on these platforms.
Warning: our content is super addictive.
From an engineering career to having her own photography business - Fiona Kroll from Coffee + Hops Photography took us through her top five tips for taking Insta-worthy pics. Below is a quick rundown and listen to the ep if you want to hear more.
5 tips for getting social pics:
- Good lighting
- You don’t necessarily need LOTS of light – even light across your subject is the best. North or south-facing windows are ideal light sources for this.
- True colours
- In product photography especially, ensure the colours in the photo are identical to real-life colours, as filters, presets, and some lighting change the colours of your subject. For products, getting the colours right ensures the customer knows what they’re buying.
- Authenticity
- Show customers who they will work with and be your true self. Show the face behind the business for your customers to bond with you.
- Consistency
- Keep a consistent look to your images. Don’t use different filters for all your images – keep to the one filter that aligns with all your images.
- Attention-grabbing
- Keep your images exciting and your customer’s attention focused on you. Change the angles the pictures are taken from – the viewer shouldn’t be able to guess your height from your profile!
Helpful tip: Navigating copyright and ownership
Basically, in Australia, the photographer or person taking the photo owns the copyright to any image they take. Clients who hire a photographer need to ensure they know what license or usage rights they have to the final images. If you are in business, you want to make sure you have a commercial license to the images, in writing, with the rights to use the images how/wherever you like for your business, for as long as you need them. Don't assume this is just included in the creative fee for the session.