How to build your email list (soundbite)

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We’ve said it before, and we’ll say it again – start building your email database! How? Jade dives into the different ways you can prompt your audience to sign up for your email list in soundbite episode 95.

Having an email database is pretty powerful for your marketing campaigns and overall marketing plan. You’re able to speak directly to your audience instead of relying on platforms’ algorithms to deliver your message. Plus, the data you do collect (email address, names and more) is your data – making it 100% reliable, as long as you’re collecting it properly!

An email database allows you to direct your audience to wherever you want to send them. For example, if you’re having 20% off a specific product or service – taking out the middleman like links in social media bios. It’s more of a clean cut, almost guaranteed way to direct traffic where you want it to go, and you’ll have insights into who’s clicking what, meaning you’ll understand what your audience engages with.

There’s a lot to be said about email marketing and the different ways you can build that database to benefit your business. Tune in to episode 95 of Marketing + Margaritas to learn more!