Give me an S
give me an E
give me an O
what does it spell? Something you probs don’t want to have to think about!
SEO is Search Engine Optimisation
Which is basically just trying to improve where your website ranks in search results. If you’re a hairdresser, and I was searching “hairdressers near me” – do you want to be on page 1 or page 10? Getting to page 1, and maintaining your position, is the ultimate goal of SEO.
The customer journey
Getting found is not the only thing your website is for – this is just stage one (awareness phase), to help make you more “findable” for potential customers.
The next step is consideration – where those potential peeps can weigh up what you’re offering, and whether it suits their needs. PS – this is something your website can DEFINITELY also cover off on. This then brings us to conversion – ie turning that potential customer into a paying customer. Hands up who thinks your website can help with this too?
Even if you don’t know how all of this happens or how it can work for your business – that’s 100% ok, because that’s literally the stuff that we do, every day – and we love it ❤️
Enter the Webmaster Package
All packages are based on Squarespace-built websites – contact us to enquire about other platforms.
Package inclusions
Website content updates
Supplied by you or suggested by us to keep your site current
Fresh new website content
New blogs or other suitable content, based on keyword research
Performance monitoring
To make sure your site is behaving itself, as it should!
Error diagnosis
If an issue does crop up, we’re there to troubleshoot
Link monitoring
Keeping both internal + external links pointing in the right direction
UX observation
Cool little tools to optimise how your visitors interact with your site
Online presence audit
We’ll review how you show up online + implement the required improvements
SEO improvements
All of these things help with SEO but we also do further targeted SEO work
Regular reporting
On what we’ve done + how it’s going – so you have complete transparency
Just web maintenance
Includes: Only website updates + fixes
Setup fee: None
Monthly cost: $425 + GST
Best for: You don't want reporting or full SEO just yet - only looking to get your website up to date
STEADY web maintenance
Includes: All of the above – performed every 2mths
Setup fee: $340 + GST
Monthly cost: $680 + GST
Best for: Steadily improving your SEO + UX, with website updates done for you
STEP UP web maintenance
Includes: All of the above – every month
Setup fee: $340 + GST
Monthly cost: $1360 + GST
Best for: Actively using your website to attract + convert customers
Looking for something a bit… extra?
SUPER WEB MAINTENANCE
Includes: Whatever your generously sized site needs
Cost: Custom quoted price based on your needs
Bonus: Free strategy sesh to nut out your package
Best for: If you have a biggish website or online store (eCommerce)
FAQ
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Website maintenance includes monitoring and updating your website, to keep it in peak performance. And because we want you to do your very best in business, our Webmaster Package goes a step further to also including monitoring and updating your overall online presence – you’re welcome!
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Website maintenance is important for any business that wants to attract and convert customers online. The day your website goes live is not the end – that is just day 1!
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We think everyone could be using their website to attract and convert potential customers – but that decision is really up to you. If you’re not sure, we’re more than happy to do a trial so you can see how it goes, and then make a more informed decision from there 😊